Tracking health and delivery diagnostics for Shopify

See what your Shopify store sends, which sales reached Meta, Google Ads and Pinterest, what was refused and why, and when capture drops.

TRACK ATLAS shows, for every sale, whether it reached Meta, Google Ads and Pinterest, and in plain words why not when it did not. The Events page counts what the store is sending and warns when capture drops.

Sales delivery

ResultMeaning
SentAccepted on the first attempt
Sent after retryAccepted after a temporary failure
RetryingWaiting for the next attempt
FailedRefused, with the reason, such as an event older than Meta's 7-day window or a missing permission
Not offeredNot sent to that platform, for example because the visit had no click from it

Events page

  • Counts of page views, product views, adds to cart, checkouts, purchases and more.
  • Warnings when nothing arrives from the storefront, capture drops, sales are not being sent, or no platform is switched on.
  • Breakdown by browser, operating system and device.

Price

Included in every plan: $49, $149 or $249 per month for 500, 3,000 or 7,000 orders, with a 14 days free trial.

Questions

How do I know a sale reached Meta?

The delivery panel lists each sale per platform with its result: sent, sent after retry, retrying, failed or not offered, and the platform's reason when it refused.

What happens when a platform is down?

Temporary failures are retried after 5, 15 and 60 minutes. After the third attempt the event is kept as failed so you can see it.

Will I notice if tracking stops?

The Events page compares today's page views with the store's own 7-day baseline and flags when capture drops or stops.

SOURCES

  1. Meta for Developers: Conversions API best practices
  2. TRACK ATLAS pricing
  3. TRACK ATLAS product overview

Try TRACK ATLAS free for 14 days.

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Tracking health and delivery diagnostics for Shopify, TRACK ATLAS