TRACK ATLAS vs WeTracked

TRACK ATLAS and WeTracked charge the same entry price. How they differ on ad platforms, store platforms, reporting and AI assistant access.

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Short answer: both start at $49 per month for 500 orders. WeTracked sends to more ad platforms, including TikTok, Snapchat and X, and supports WooCommerce and several third-party checkouts today. TRACK ATLAS focuses on Meta, Google Ads and Pinterest, adds profit reporting with product costs and fees, and lets you query your data from Claude and ChatGPT.

At a glance

TRACK ATLASWeTracked
Price$49, $149 or $249 per month for 500, 3,000 or 7,000 orders$49, $149 or $249 per month for 500, 3,000 or 7,500 orders; 20% off yearly
Price scales onOrders per monthOrders per month
DestinationsMeta (Conversions API and pixel), Google Ads, Pinterest (Conversions API and tag)Meta, Google Ads, TikTok, Pinterest, Snapchat, X
Store platformsShopify; CartCore Checkout; other stores through a server-to-server events API; WooCommerce and Funnelish coming soonShopify, WooCommerce and checkouts such as Funnelish, Checkify and CheckoutChamp
Free trial14 days14 days, plus a 60-day money-back guarantee
ReportingAttribution by channel, campaign, ad set and ad, with ad spend, product costs, fees and profitAttribution and ROAS/CPA by ad set; creative analytics in beta
AI assistantsRead-only connector for Claude and ChatGPT ($19 per month add-on)Not listed

Where they differ

  • Ad platforms. If you spend on TikTok, Snapchat or X, WeTracked covers them and TRACK ATLAS does not.
  • Stores. WeTracked supports WooCommerce and several third-party checkouts now. TRACK ATLAS supports Shopify and CartCore Checkout today, with WooCommerce and Funnelish coming soon.
  • Profit. TRACK ATLAS brings product costs, payment fees and shipping next to ad spend, so each channel shows profit and POAS as well as ROAS.
  • AI assistants. With TRACK ATLAS Insights you can ask Claude or ChatGPT how your store did, which campaigns to scale and whether tracking is working, answered from your own data.

Which to choose

  • Choose WeTracked if you need TikTok, Snapchat or X, or run WooCommerce or a third-party checkout today.
  • Choose TRACK ATLAS if your ads run on Meta, Google and Pinterest and you want profit reporting and AI assistant access on the same plan price.

Questions

Do TRACK ATLAS and WeTracked cost the same?

At entry level, yes: both start at $49 per month for 500 orders and $149 for 3,000. The top published plans differ: TRACK ATLAS Scale-up covers 7,000 orders at $249 and WeTracked Scale-up covers 7,500 at $249.

Which supports more ad platforms?

WeTracked lists Meta, Google Ads, TikTok, Pinterest, Snapchat and X. TRACK ATLAS sends to Meta, Google Ads and Pinterest.

Can I ask ChatGPT or Claude about my store with TRACK ATLAS?

Yes. TRACK ATLAS Insights is a read-only connector for Claude and ChatGPT that answers questions about sales, campaigns, attribution and tracking health from your TRACK ATLAS data.

SOURCES

  1. WeTracked pricing
  2. WeTracked homepage
  3. wetracked.io Connect on the Shopify App Store
  4. TRACK ATLAS pricing
  5. TRACK ATLAS product overview

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TRACK ATLAS vs WeTracked